Management

By Doug MacMillan In the May/June 2021 marketing column five marketing and branding trends were identified that are expected to take root as we emerge from this pandemic. This is the first of a series, which will build out those five trends with more research and insight. Up first: your digital marketing. It is no secret the…

Have you ever purchased an item from a store and discovered it was broken when you got it home? Or picked up your car after a service call, and discovered that the issue wasn’t fixed? Let...

How we interact as a business with our customers has changed a great deal in the past year. Globally, we have all learned over time what needs to be done to keep...

Installing cameras in your work vehicles might be done for a myriad good reasons. You may want to encourage safe...